Janine Cifelli Representation is a Hotel Representation Company specializing in Sales, Marketing, Press Relations and Social Media for small, luxury hotels and resorts worldwide.
What do we do?
Are you looking to launch or re-brand your hotel to the US market? Do you need serious sales representation that can get you in front of the right travel specialists? How about a Press Relations or social media person for your exclusive property? JCR can help. We are a full-service hotel representation company catering to the luxury market. Our services can address a specific need or cover all aspects of getting your message to the travel market. We analyze your current position and step in to give you a voice. JCR can provide sales, marketing, PR/Media and social media or a combination of all.
Sales
Are you making all the calls you need to get business? You cannot expect business without being in front of the travel professionals and we do that for you. We have a very busy travel schedule that puts us in nearly all the major US markets plus Toronto and Montreal, Canada. We focus on the travel consultants that cater to the high-end traveler and consortium agencies such as Virtuoso, American Express and the Signature Travel Network. We pride ourselves on our small distinctive client list. This way we insure our clients that they will be the topic on each sales call we make. With JCR you won't get lost in the shuffle of a larger firm.
Marketing
How are you getting your word out there? JCR uses multiple sources to help our clients get in front of the traveler. Our corporate website showcases our distinctive collection; our blog promotes hotel news stories and time-sensitive promotions and packages. Each JCR client is featured on our client card which is used in our sales calls. Our newsletter is sent out to our database of 14,000+ which reaches the direct travel consumers, travel consultants, meeting planners, concierges and incentive planners.
Press and Media Relations
What is your image for your hotel? How are you getting that message to the public? We generate brand awareness, promote time-sensitive offers, issue news releases and create a buzz. We are on the cutting edge of today's digital media scene and have an excellent presence online. Some are saying that traditional PR is over. Are you ready to be part of the future? We can help.
Social Media
What is your hotel's social media plan? The growth of social media platforms such as Facebook and Twitter have made it impossible to ignore as a method to promote your business. We can help build your brand recognition by connecting with the estimated 100 million worldwide users of social media. There's more to social media than meets the eye. Let us help you understand the benefits as we build your presence for you.
To find out more about our services, please contact Janine at or call 732-473-9982.


